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Marketing

10 Lower Cost UserTesting Alternatives

These alternatives to UserTesting offer many of the same features that you expect from the top platforms.

David B.
on
December 8, 2024

You need feedback on your website, app, or overall digital experience to know how to build and market your business successfully. While UserTesting is quite popular for this purpose, it is not the only site out there that offers value. All brands have different unique needs and budgets, and one of the following 10 lower-cost alternatives might work better for you.

No matter what, you need a platform that gives you the best insight into how consumers in your target audience interact with your brand. The data you collect from automatic insights, written responses, and more will allow you to identify important pain points, perfect new features, and optimize the entire user experience. Check out these top UserTesting alternatives that will save you money without compromising results.


1 – Userlytics

The list of options for this research and data collection platform puts it near the top of the list for alternatives to UserTesting. It offers simple or complex surveys, video interviews, text, audio, and photo submission, note-taking, and more. Choose from a global collection of over two million diverse panel participants that match your target audience perfectly. Collect essential data, get detailed insights, and enjoy smart AI analytics that help you improve your brand. As far as affordability goes, UserLytics offers both per-session costs and more affordable annual plans.


2 – Lookback

This option on the list gives your business the power to conduct remote user research as close to a live interaction as possible. In fact, they offer face-to-face interview opportunities and feedback sessions. You can also choose less personal project settings if you do not need real-time collaboration or similar insights. Researchers, marketers, and a variety of product teams can get in-depth, recordable insight with ease.

With the question of affordability in mind, Lookback offers multiple options that can work for a variety of teams. It starts at just $25 per month with an annual billing cycle.


3 – Respondent

Pay as you go and only for the credits you need with this affordable research assistant option. It offers both B2C and B2B plans, which cost different. However, for your money, you get access to more than three million participants from many different demographics worldwide. They boast real-time responses from very eager interviewees that help you gather insights into everything from product ideas to market fit and more.


4 – HotJar by Contentsquare

This user testing alternative focuses primarily on website visitor activity and responses to how they interact with your brand platform. It is quite affordable depending on your needs and does offer a free option with 35 daily sessions. It starts with simply data-based heat maps, but also provides you with real time use recordings, marketing surveys, interviews, and more. While this is not suitable for multiple use cases, such as product or prototype testing, it does what it intends to quite well. The surveys, feedback, and video options can help you streamline and power up your online presence.


5 – UserFeel

This platform offers a pay-as-you-go setup based on credits with no subscriptions. This can either offer a highly affordable alternative to UserTesting or something that gets out of hand if you need a lot of research. There are bulk discounts, however. The features are considerable. Choose your audience from a huge range of individuals or bring your own, conduct tests in 40+ languages, ask unlimited questions, and get highly detailed data at the end.


6 – Maze

The stylish website of this user research and data collection and analysis tool gives you an indication of the options available for practical use. Besides a variety of testing options, you can also use Maze for recruitment purposes. The audience or participant panel selection process is quite robust with everything from specific country targets to other insights like internet access methods, employment types, and specific details like travel frequency and more. After defining your group, go on to use their user-friendly interview setups that allow for note taking, seamless data collection, and AI insights.


7 – Lyssna

Formerly called UsabilityHub, this user testing and research option gives you fast data for a wide variety of use cases. They include prototype, launch, sorting, tree testing, and more. This option boasts a larger user panel base than some others on this list with over 340,000 from all around the world in various demographic groups. You can easily choose your target audience and tailor their experience with many integrations. This also helps you use the data you collect more effectively. While they offer a free option, the first tier or premium service is $75 per month.


8 – UserBrain

This platform pushes its free trial quite strongly, which is a good thing because it has a slightly higher price point than some others on this list. Still, it is an affordable UserTesting alternative if your needs align with the powerful features and capabilities of this testing platform. The process is relatively simple. You create an online or app-based test, recruit testers from over 130,000 options in a variety of demographics and get well-organized and intelligently analyzed results.


9 – FullStory

Use AI to create predictive models, introduce personalization into the product or UX testing, or get direct recordings of user actions and reactions from web and mobile devices. You can use the detailed information to perfect every part of your operations, online presence, and communications. FullStory offers real-time data collection and analysis so you can tell what works and what does not at a glance. They do offer a fourteen-day free trial to start.


10 – UXArmy

You can do everything from run five-second response tests to full, in-depth interview style interactions with this platform. It offers a lot of design options and AI assistance to create an effect product test or feedback and research system. Of course, you can record, take notes, and combine media types with every solution.

Affordability depends on what exactly you need the platform for. With UXArmy, you will not have to pay for any features that you do not want to use. Prices start at $59 monthly, but there is a free trial period so you can test things out for yourself before committing.

These alternatives to UserTesting offer many of the same features that you expect from the top platforms. Your particular needs define which will serve you the best. However, any present reputable options to gather the data you need from consumers or other groups so you can expand your business successfully.

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